Apple has launched a new 'Shot on iPhone' campaign that features photos and video of musicians on tour.AdWeek reports that sixteen bands and singers are part of the campaign including: FKA Twigs; Chai; Kacey Musgraves; Kamasi Washington; Florence + the Machine; Tyler, the Creator; Idles; Lizzo; Travis Scott; Tierra Whack; Leon Bridges; Skrillex; Sebastian Yatra; Jay de la Cueva; Gaye Su Akyol; and Little Big.
TBWA\Media Arts Lab says the photos were taken by “renowned music photographers, many of whom have close relationships with the artists.”
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