


In an interview with Recode's Kara Swisher, Cook said:
"We care about the user experience. And we're not going to traffic in your personal life. I think it's an invasion of privacy. I think it's - privacy to us is a human right. It's a civil liberty, and in something that is unique to America, this is like freedom of speech and freedom of the press and privacy is right up there for us. And so, we've always done this. This is not something that we just started last week when we saw something happening. We've been doing this for years."

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